If you look online or walk down your local high street you will see in almost all the big name jewellery stores a vast collection of fashion or designer watches. You will see watches from the likes of Armani, Michael Kors, Burberry, DKNY and more. These are presented at a premium price level, often to convey the brand’s value and prestige. This is not so different to the classic prestige watch brands, there is an element of brand value and you do pay for that. There is a however a striking difference, if we take a Rolex and Seiko in comparison we can see that they are both watch-making brands that can trace their history back to 1905 and 1881 respectively. Both of these companies develop, design and manufacture watches and movements and have a wealth of experience in doing so.
Tag: Fashion
It is a few days after Star Wars day, when Nixon announced that it will be producing a range of luxury watches and accessories, styled on and officially licensed by the Star Wars franchise.
Now I am a nerd at the best of times when it comes to Sci-Fi but take a classic and amazing franchise such as Star Wars (we can ignore The Phantom Menace and the midi-chlorians) and add watches to the mix well that makes me just a little bit excited. (Rabidly)
Now Nixon are not giving much away on their website regarding the watch collections other than a short teaser video, but they have confirmed there will be four and they will all be Dark Side based: Stormtrooper, Imperial Pilot, Darth Vader, and Boba Fett.